HR Side Hustle #11: Launch your own HR blog.

by Alan Collins

First of all, take 90 seconds and check out this video…

In the above clip, two of the most brilliant minds on the planet, Seth Godin and Tom Peters, give you their perspectives on the value and importance of blogging

So why must YOU blog? 

For me, Seth’s makes the most compelling statement of all when he says that you should be blogging EVEN IF…no one reads your blog!

Why? Because it’s a terrific tool for showcasing and promoting your HR expertise.  

But if you do it right, people WILL read it.

Lots of people — and that makes it an excellent side hustle.

Let me explain further.

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My personal experience with HR blogging. 

15 years ago, I started writing my blog Success in HR on the side while working full-time as an HR leader at PepsiCo.

At the time, I didn’t realize that it would become THE single biggest asset and catalyst for my career in HR. 

Almost everything I do now begins as an idea on this blog. 

Who knew that all these years later, I’d be still at it.

And having a blast!

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Here’s what you can learn from my experience.

#1 — Blogging has given me a deeper meaning and purpose as an HR professional.

…Your own blog can do the same for you.

#2 — My blog is my primary coaching tool for inspiring HR pros to reach for greatness in their HR careers.  It allows me to help people I’ll never meet take their careers to the next level.  And, to encourage them to challenge the status quo in their own personal lives.

…Your own blog can do the same for you.

#3 — I feel like I can change the world of HR from my laptop. Whenever I sit down to post something on my blog, this is exactly what I say to myself.  It doesn’t matter what anyone else thinks.  I believe I can.  And I have. That’s what counts.

…Your own blog can do the same for you.

#4 — And as a side hustle, it’s generated an excellent side income by opening the door to lucrative speaking, consulting, coaching opportunities I never would have received otherwise. It’s also helped me sell books, HR-related products, establish profitable affiliate relationships and much, much more.

…Yes, it’s true, your own blog can do the same for you.

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Sound too good to be true.
What’s the real deal about blogging?   

Starting a blog is NOT super easy.

It takes an investment of time and is lot of work.

And like anything else, success isn’t guaranteed. 

It can take weeks, months (and maybe even years) before it pays off to your satisfaction. 

So it’s not a get rich quick strategy (and neither is any of the HR side hustles on this site).

However, once you get your blog up and running you can be successful. 

Sure, the most successful bloggers and the top blogs make over $1M per year.

And this is certainly something you can strive for. 

But it’s not necessary.   

You can use your blog as your vehicle for standing out from the HR crowd, become known as a thought leader in your own HR specialty and will positive impact others enabling you to make a bigger difference in our profession.

Need further inspiration and see examples of others who are doing this? 

Check out the HR blogs of:

Again, with your own HR blog, you can showcase your unique HR insights and experiences in an in-depth way – just like these three HR pros have. 

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Here’s how YOU can get started

Step 1:  Choose a niche that you’d like to write about and get started.

The great thing about starting a blog is that you can write about literally anything that interests you in HR, so it can be a really fun hobby as well as a side hustle.

Step 2:  Choose a domain name and a hosting plan.

You can do this through sites like GoDaddy.

Step 3:  Use a platform like WordPress to build your site.

Step 4:  Once your website is up and running, you can start posting articles to drive traffic to your blog.

If you can spare a few hours a week, can write e-mail length messages and enjoy sharing your ideas with others…then you’re in a great position to capitalize on your very own blog. 

Once you have enough traffic, you can monetize it. 

Here are just a few of many ways to cash in your blog:  

This is a very brief overview, but there’s a lot more to know about successfully launching your blog.

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Want further in-depth guidance
and step-by-step help?

Check out our start-up package and system.

It will take your by the hand and walk you through every single step needed to start up and profit from your own HR blog.

It’s called…START YOUR OWN AWESOME HR BLOG: “The Absolute Beginner’s Guide To Launching Your Own Outrageously Successful Human Resources Blog …Easily, Quickly and Simply!”  

You can get all the details HERE.


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